October 17

Elements of Art Direction

Interactive media and games increasingly pervade and shape our society. In addition to their dominant roles in entertainment, videogames play growing roles in education, arts, science and health. These talks bring together a diverse set of experts to provide interdisciplinary perspectives on these media regarding their history, technologies, scholarly research, industry, artistic value and potential future. As the speakers and title suggest, the series also provides a topical lens for the diverse aspects of our lives.

Join us TUESDAY’S From September 26th until November 28th at our NEW TIME 4:30pm-6pm in our NEW LOCATION: Jordan Hall RM 41.

Can’t make it to the talk, but have a question for Lee? Submit your question HERE and it will be asked. By submitting your question, you’re allowing mediaX to use and record your submission.

Also co-listed as one-unit course BIOE196 and CS544. For more information contact Ingmar@stanford.edu

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Lee Petty

Lee Petty, Elements of Art Direction. What exactly is art direction? How do you define an appropriate visual direction for a video game? In this presentation, Lee will discuss different elements of art direction and present a framework for analyzing and thinking about visual style. Lee will also provide several examples of how these ideas can be applied to games to create compelling, memorable visuals.

Lee Petty is an Art Director and Project Lead, currently at Double Fine Productions, and has worked in video games for more than 20 years on titles such as Brutal Legend, Broken Age, Stacking and Headlander. Lee is also a member of the GDC Advisory Board and an active speaker at events and schools across the world.