Byron Reeves , Ph.D.,
Co-Founder and Faculty Director, Media X
Paul C. Edwards Professor, Department of Communication

Professor Byron Reeves is an expert on the psychological processing of media in the areas of attention, emotions, learning, and psychological responses.  He is co-author (with Prof. Clifford Nass) of The Media Equation.  His research has been the basis for a number of new media products for companies such as Microsoft, IBM, and Hewlett-Packard.  He is currently doing research about emotional and social responses to complex multi-player games and is developing new products that bring the sensibilities of gaming to the redesign and conduct of serious work.  His academic background is in graphic design and music (B.F.A. Southern Methodist University), and communication (Ph.D., Michigan State University).

Home page: http://www.stanford.edu/~reeves/

Byron may be reached at (650) 725-3033 or reeves@stanford.edu