Dec 05

Operating Games with Data-Driven Analysis

December 5, 2017

Event Description:

Interactive media and games increasingly pervade and shape our society. In addition to their dominant roles in entertainment, videogames play growing roles in education, arts, science and health. These talks bring together a diverse set of experts to provide interdisciplinary perspectives on these media regarding their history, technologies, scholarly research, industry, artistic value and potential future. As the speakers and title suggest, the series also provides a topical lens for the diverse aspects of our lives.

Join us TUESDAY'S From September 26th until November 28th at our NEW TIME 4:30pm-6pm in our NEW LOCATION: Jordan Hall RM 41.

Can't make it to the talk, but have a question for Mark? Submit your question HERE and it will be asked. By submitting your question, you're allowing mediaX to use and record your submission.

Also co-listed as one-unit course BIOE196 and CS544. For more information contact

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Mark Choi, Operating Games with Data-Driven Analysis. Mark will talk about best practices in using data to drive analysis and development decisions. Mark will also cover monetization strategies and tools available within Unity Engine.

Mark Choi is the Head of Developer Analytics and manages Product Development of the Analytics Dashboard at Unity Technologies. Prior to Unity, Mark worked in data engineering for Playnomics, a predictive analytics and CRM platform that was acquired by Unity in 2014. In addition, Mark has spent more than 7+ years in investment banking and economic consulting during stints with Cornerstone Research, Jefferies & Company, and J.P. Morgan. Mark completed his undergraduate studies at Stanford University, and lives in San Francisco with his family.